ANNUAL REPORT 2025
Switzerland Global Enterprise (S-GE) looks back on an eventful year. This report provides an overview of the achievements and highlights in export promotion and investment promotion.
Welcome
Greeting by the President of the Swiss Confederation Guy Parmelin
S-GE has once again proven its benefits for exporting SMEs and has responded quickly to changing needs and increased demand.
Preface
A Conversation Between Simone Wyss Fedele and Ruth Metzler-Arnold
Our CEO and President discuss the highlights, developments, and challenges of 2025.
The tense global situation and US tariff policy are amplifying the pressure on Switzerland as a business and innovation location. The focus of investment promotion on hand-picked global innovation leaders will refresh Switzerland’s innovative capacity and in doing so, sustainably strengthen our business location.
Export promotion offers SMEs valuable support, in turn generating benefits for our entire economy: every franc in tax invested generates 34 more francs in export sales. But we have to stay the course as the international environment remains volatile. S-GE is doing everything it can to create offers that align with demand. For example, so that SMEs can make better use of existing and new free trade agreements.
Key Figures
2025 at a Glance
Switzerland Global Enterprise
On the Ground Worldwide
As a private consulting and platform organization working on behalf of the Confederation and the cantons with around 200 employees and more than 3,000 partners worldwide, Switzerland Global Enterprise supports its customers with their international business development in more than 130 countries each year. S-GE has its own teams (Swiss Business Hubs, SBHs) in approximately 45 countries. The Swiss Business Hubs are integrated into the diplomatic missions of the Federal Department for Foreign Affairs (FDFA).
2025 Annual Review (in German)
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